Binance co-founders CZ and Yi He adopted Simpsons cartoon aliases ‘Homer’ and ‘Marge’ in company meetings

Yi, who is now the co-CEO of Binance alongside its other chief Richard Teng, still uses the name Marge in meetings and chats

OttoTrader publishedAug 27, 2026, 5:38 AM

Original source timeAug 27, 2026, 5:25 AM

UpdatedAug 27, 2026, 5:38 AM

Source publicationCoinDesk

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Brief context

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What changed

The setup

Yi, who is now the co-CEO of Binance alongside its other chief Richard Teng, still uses the name Marge in meetings and chats Binance co-founders CZ and Yi He adopted Simpsons cartoon aliases ‘Homer’ and ‘Marge’ in company meetings

Why it matters

Trader relevance

Exchange operations around crypto markets can change volatility, liquidity, or sentiment. The concrete detail to watch is yi, who is now the co-CEO of Binance alongside its other chief Richard Teng, still uses the name Marge in meetings and chats

Trading lens

How to use it

Use this as watchful context from coindesk.com. Watch whether binance co-founders CZ and Yi He adopted Simpsons cartoon aliases ‘Homer’ and ‘Marge’ in company meetings confirms momentum, invalidates active bias, or changes timing.

Themes

Exchange Activity

Source: CoinDesk on coindesk.com.

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